Category Archives: GLOBAL VILLAGE

Expatriates in the Philippines


Cleaner air possible in urban areas

As more people go about their business every day, whether staying at home or going to the office, they still need to breathe clean air. The problem is that outdoor air quality in the metropolis remains to be on the unhealthy side with the presence of smoke, smog and other toxic airborne gases that contribute to respiratory and even cardiovascular problems. And while others would think they’re safe because they are indoors, better think again. People still need protection from other harmful air pollutants such as dust mites, pollen, pet dander, and molds that can cause allergies and other health concerns.


Blueair Air Purifier promises cleaner air to create a positive impact on everyone’s health wherever they are—in the home, office, restaurant, classroom, gym, kitchen, or the bedroom and other enclosed spaces.

Combining cutting-edge technology, sleek design and environment-friendly qualities, Blueair captures all airborne particles at 99.97% efficiency and down to 0.1 micron in size using a unique combination of electrostatic and mechanical filtration systems which use less dense filter media. This means less effort required to push the air through the filter, resulting in peak performance and whisper-silent delivery of clean air, according to Norman Reynoso, Marketing and Institutional Sales Manager of CYA Industries, distributor of Blueair in the Philippines.


Blueair also uses its proprietary HEPASilent™ technology to quietly and quickly clean air in the room in the most efficient and energy-saving way, an improvement to the traditional HEPA or High Efficiency Particulate Air technology that other brands use that makes them noisy that people would tend to turn the machine off.

Compared to other air purifier brands in the market today, all Blueair models promise 5 air changes per hour and score high on its Clean Air Delivery Rate or CADR rating, as verified by the Association of Home Appliance Manufacturers (AHAM) in the United States. The CADR is the rating given to air purifiers that determines their effectiveness incombating three most common indoor air pollutants: tobacco smoke, pollen and dust. “Our customers will definitely feel the health effects of Blueair so much that they would really come back and buy more to place in their homes’ other rooms or even in their offices,” adds Reynoso.

Aside from its quiet air-cleaning efficiency, Reynoso said Blueair is also energy efficient. “Just like our Blueair products like the Blueair Classic 205, it cleans the air yet uses little energy comparable to that used by any common or everyday light bulb. Blueair is also one of the first air purifiers to earn an Energy Star® certification, where it not only meets but exceeds the minimum standards for energy efficiency.”


Joining him at the Blueair 2017 Product Launch at the BGC in Taguig were Mr. Alexander Blomqvist, Southeast Asia and Australia Regional Manager, and Mr. Franklin Chan, Managing Director of Blueair’s Philippine distributor CYA Industries Inc.


Thanks to the magic of the Internet, you can control your Blueair from practically anywhere. Blueair is the first and only Wi-Fi-enabled air purification system in the world, which is available on the Blueair Sense + model.Through Wi-Fi connectivity, you can turn on or off, increase fan speed or activate the Child Lock feature of Blueair wherever you are through the Internet. Simply use the Blueair Friend (Bluefriend)application, a reliable wellness tool that informs you in real time the air quality and recommends measures to take to stay healthy with clean air. Bluefriend is compatible with iPhone, iPad, Apple Watch and Android smartphones.

Aesthetically, you’d be proud to put a Blueair as a good aesthetic addition to your house or office room, work or play area as it perfectly complements your room’s interior design. Blueair already won several international design awards such as Red Dot, Plus X (including Best Product for 2016 and 2017) design award, the German Design award and the Excellent Swedish Design award and many more.


“We’re proud to have been called the ‘Apple of air cleaners’ simply because we’ve exceeded all standards not just in air cleaning capabilities but also in terms of look. Blueair is simply the best to put in your home or office to improve overall health for your family, or even help increase employee productivity in the office because they now have clean air to breathe,” Reynoso said.

Blueair products include the Blueair Pro, Blueair Sense+ and the Blueair Classic. Prices start at P21,000.00.

CYA Industries is the exclusive distributor of Blueair products in the Philippines. Its other brands include GE Appliances from the US and other leading global brands such as Ariston/Indesit from Italy, Häcker German-made kitchen cabinets, GE LED, GE Water, Pentair Water, Omega kitchen appliances, Kärcher home and garden products and of course Blueair, that cater to a wide socioeconomic class in the country.  You can visit the Blueair showrooms located at Level 4, Shangri-La Mall, (+632)631-8282 or (+632)910-4924, or at the GE Monogram Experience Center, Level 2, Serendra Bonifacio High Street, Taguig City, (+632)900-1040. For more details, you can also call (+632)643-3456 or visit their main office located at 103 Mercedes Avenue, Brgy. San Miguel, Pasig City, or go to





Palawan salutes its heroes

In 1944 Palawan, along with Corregidor in Bataan and the rest of the country was controlled by the Imperial Japanese Army during World War II. They held the people, along with US Military prisoners, under brutal conditions. American POW’s were being held in Palawan to construct a Japanese airfield in Puerto Princesa.

During this time a local medical practitioner organized the first Guerilla Unit (A Company) in Palawan on February 19, 1942, three months before the Japanese occupation of Palawan.

The members of the Palawan Fighting One Thousand Guerrilla Unit of World War II, as they are known, were instrumental in uncovering and executing Japanese spies. As a result of the unit’s success, the Japanese had the leader of the guerilla movement listed as one of the most wanted men in the country.


On January 7, 1944, the Japanese captured Dr. Mendoza and on January 24, 1944, he was taken to an isolated spot in Canigaran. There he was made to dig his own grave, then shot and beheaded. Captain Higinio A. Mendoza, Sr. was Governor of Palawan from 1931-1938.

On Dec 14, 1944 around 2:00 in the afternoon, the air raid siren sounded once again and the POW’s were herded into air raid shelters. After they had entered the shelters, the Japanese guards doused them with gasoline and set them on fire. With the prisoners screaming and attempting to escape, the guards opened up with machine gun fire and began bayoneting and clubbing the prisoners to death.

The Palawan Massacre claimed the lives of 139 American POW. The remains of 123 of the victims are buried in a mass grave at Jefferson Barracks Cemetery, St. Louis Missouri. Only 11 men survived the massacre. USMC Sgt. Glenn McDole was one of them.

Corporal Glenn McDole, a Private First Class at that time in the US Military, wrote about his ordeal in his book The Last Man Out which was published in 2004. Most of the survivors swam across the bay and were eventually rescued.


On April 22, 2015, exactly 70 years after Palawan was liberated from the Japanese, the province led by its governor, the Honorable Jose Chavez Alvarez, honored its brave men and women who gave up their lives so that we can enjoy the freedom we have today.

The setting for the morning program was the historic Plaza Cuartel where the POWs were mercilessly slaughtered.

WWII Veteran and Valley Center artist (cartoon animator) Don Schloat crafted the statue that sits atop the war memorial depicting a tortured male soldier writhing in pain as his feet are engulfed in flames, dedicated to the 139 American POWs massacred at Plaza Cuartel by the Japanese Imperial Army.



2Students from the Philippine Military Academy started off the Arrival Honors, followed by the Wreath Laying Ceremony and the Twenty-One Gun Salute.  On hand to witness the event were Vice Admiral Alexander S. Lopez who represented Sec. Voltaire T. Gazmin of the Department of National Defense, BGen. Steven R. Beach – Asst. Adjutant General – Support, of the Oregon National Guard, Hon. Ernesto G. Carolina – Administrator of the Philippine Veterans Office, Gen. Gregorio S. Catapang – Chief of Staff of the AFP, and Puerto Princesa Vice Mayor Luis M. Marcaida III representing the Hon. Mayor Lucilo R. Bayron.





The unveiling of the design for the new Plaza Cuartel and Memorial Wall was followed by a Trade Fair Exhibit in Rizal Park, and a motorcade and civil/military parade headed by the WESCOM Marching Band, the PNP, and Boys & Girls Scouts of the Philippines Palawan Chapter.


A sumptuous lunch of seafood buffet was hosted at the capitol.

9The afternoon’s program started off with a prayer led by the Most Rev. Pedro D. Arigo, Vicar Apostolic of Palawan. A moving video presentation on World War II and the heroes of Palawan was accompanied by a live orchestra.

10The awarding of the plaques of recognition and medals of valor to the American and Filipino war veterans ensued with the Hon. Gov. Alvarez, BGen. Beach, Hon. Carolina, and Mr. Christopher Warquez – Acting Director of the U.S. Dept. of Veterans Affairs, officiating.


Honorees include (in alphabetical order) the following:

  1. Aban, Felix Caabay
  2. Abiog, Silverio Queron
  3. Arrieta, Vicente Melendres
  4. Bonales, Patricio Bonbon
  5. Bundal, Quirino Favila
  6. Dela Chica, Lorenzo Caabas
  7. Lucero, Gaudencio Alvarez
  8. Manaeg, Eliseo Ibanez
  9. Padilla, Baltazar Ventura
  10. Sumanting, Guillermo Cabalda

Posthumous Awardees:

  1. Hon. Higinio A. Mendoza Sr. – Governor of Palawan 1931-1936
  2. Hon. Gaudencio E. Abordo – Governor, Free Palawan 1941-1945
  3. Major Pablo P. Muyco – Commanding Officer Palawan Special Battalion, 6th Military District
  4. 3rd Lt. Antonio L. Palanca – Intelligence Sec Palawan, SPL BN A Company USAFEE
  5. Capt. Nazario Mayor – Commander D Company Palawan SPN BN USAFEE
  6. 1 Lt. Thomas P. Timbancaya – Commander B Company

1312Tearful messages from Honorees Col. Mark W. Burnett – Command Surgeon Area Support Group, Kuwait, and Higinio Mendoza Jr.  (son of Dr. Mendoza Sr.) moved the audience to remember those days of valor, and were equally addressed by the Hon. Gov. Chavez and BGen. Beach in their Address to the People.

Master of Ceremonies Ms. Mabel Buni paid tribute to the generation that shed its blood so that we could have the freedom to enjoy all of Palawan’s natural wonders.


A gala dinner and entertainment featuring the Palawan Provincial Capitol Chorale with Choir Director Ronald Villanueva, Palawan Performing Arts Dance Ensemble, and a live orchestra conducted by Maestro Reginald Espiritu was hosted by the province at the Capitol on April 21 and at Princesa Gardens on April 22.




15This coverage was made possible as a part of USAID’s Advancing Philippine Competitiveness (COMPETE) project which seeks to increase competitiveness of economic growth areas including Palawan, in partnership with the Department of Tourism and the Province of Palawan.

Special thanks to Air Asia Zest Airlines for sponsoring our roundtrip airfare from Manila to Puerto Princesa, Palawan.



JobMatch.Pro launches in the Philippines

Foreign investors are consistently finding their way to the Philippines and this is not because of natural calamities nor political scandals, but because of positive factors that ensure them a return on their investment.

Just last month, German IT provider- ISI Teletrade launched a new job search engine site created by Germans and Filipinos offering a cool way to help you land a job that suits your skills and at the same time, relieves employers from the stress of hunting  for the right talents. was launched simultaneously in Manila and in Germany to address the lingering problems of job mismatch.  The Philippine Statistics Authority (PSA) pegged underemployment or those still looking for another job at 7-million while unemployment is at 2.96 million. JobMatch uses an intelligent software that recognizes suitable talents while blocking those unmatched applications.

ISI Teletrade, a member of the German-Philippine Chamber of Commerce and Industry (GPCCI),  has 35 years of experience in marketing and ‘sales psychology’. Founded in Bochum, Germany, it has 150 competent staff in three offices in the Netherlands, Curacao in Venezuelan coast and now the Philippines.

JobMatch.Pro launches in the Philippines

In a recent press briefing at the Doehle Haus Manila, JobMatch founder Peter Steinbach said the program will practically reduce by 90 per cent the effort and time of both employers looking for the right talents and applicants looking for the right jobs to match their skills.

How it works

First, employers post a job opening advertisement with content-related categories on the skills requirements.

Applicants will only need to click on keywords to fit their skills qualifications with the requirements of the job opening.

The software program sends ‘bidder flags’ or the pink colored star to the employers to indicate that there are qualified applicants who have expressed interest.

The bidder flags will remain invisible to the applicants until the employers decide to contact them for additional documents such as Resume’ and other requirements.

Job hunters on the other hand, can create profiles where they can indicate their skills and the job they are looking for.   The program can detect if there are job openings that match the job hunter’s skills and the would-be employee will then be flagged about the match.

The JobMatch program is an innovation from the out-dated job search engines where an individualized application letter is sent along with resume, certificates and documents that mostly contain errors from typos, wrong address and incomplete information.

JobMatch.Pro launches in the Philippines

Expat in the Philippines

GERMAN investor Peter Steinbach has successfully studied information-technology (IT) businesses for 35 years in his home country, as well as in the Netherlands and Curaçao, which is just off the coast of Venezuela. He was looking at expanding in Asia, and didn’t know much about the Philippines then. One of his staff members in Germany, who is married to a Filipina, told him about promising investment prospects in the Philippines, which moved him to visit the country in November 2009.

His initial trips to Tagaytay City and nearby Taal Lake in Batangas, Boracay and Cebu convinced the German businessman to bring his investments to the Philippines.

“The Philippines is a perfect market for owing to the hundreds of thousands of job openings by foreign and local investors now taking advantage of the country’s emerging economy,” he says.

Steinbach says the Philippines is not only blessed with rich natural resources, scenic travel destinations but, most important, a genuinely talented people who speak fluent American English

“The Philippines is not about fantastic beaches. It’s a land of beautiful and friendly people who are exact opposites of those in Western countries,” he says. “There are no volcanoes erupting anytime, harsh typhoons and earthquakes in Europe. But I simply like it here because of the special atmosphere of warmth. It’s simply worthwhile being here.”

Mr. Steinbach always has something good to say about his Filipino staff.

 “I feel at home whenever I go to the office,” he says. He considers his Filipino employees to be talented people who are articulate in the English language but also warm colleagues.

He says employees usually behave differently when the boss is around.

“But they [employees] don’t feel disturbed having me around, as they make me feel at home and comfortable to work with,” he explains.

Steinbach treats his Filipino employees with high respect and admiration, knowing the country has recently been experiencing natural disasters. Yet, he sees the people to be resilient and full of positivity.

He admits he has made some not-so-difficult adjustments to fit into the culture of tropical people. However, his business posting in Curaçao helped him adjust to the culture in the tropics.

The German businessman had once been offered to invest in one of Asia’s emerging economies and hire 2,000 employees. But seeing the Philippines with its diverse culture, scenic destinations, and its handful dynamic and talented staff, he does not regret his decision to bring his business and explore this island paradise.

“I have traveled a lot, but I like it here, and I’m so happy to be here,” he says.

JobMatch.Pro launches in the Philippines

JobMatch.Pro launches in the Philippines

JobMatch.Pro launches in the Philippines